Profile
Hi! I’m Sara, a Helsinki-based graphic designer who makes pixels behave and ideas look good. With a background in customer service, I love turning ideas into visuals that pop, whether it’s motion graphics, layouts, or print—always keeping clarity and purpose front and center.
I’m currently diving deeper into Visual Communications Design at LAB Institute of Design and Fine Arts, after starting out in Graphic Design at HEO Community School. Add a Bachelor’s in Business Administration & Marketing, and you get a designer who balances creativity and strategy, translating ideas into designs that honor existing brand books—or creating new ones from scratch.
I thrive where work has purpose, creativity flows, and good teamwork is a given. I believe friendly vibes aren’t just nice, but they make projects better, teams stronger, and me happier ;) I focus on clear, thoughtful layouts and concept-driven designs, aiming to create work that looks great, communicates effectively, and keeps a little fun in the process.
Expertise
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Branding
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Layout design
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Web Design
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Motion Graphics
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Illustration
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Marketing
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Packaging Design
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Photography
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Photo editing
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Copywriting
Tools
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After Effects
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InDesign
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Illustrator
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Photoshop
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Lightroom
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Dimension
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Microsoft Office​
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Wix
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Wordpress
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Zoner
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Canva
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SketchUp
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Google Workspace
Soft skills
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Communication
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Creativity
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Attention to detail
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Time-management
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Teamwork
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Problem-solving
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Empathy
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Customer service
Education
Experience
2025– ERA
I have an ongoing collaboration
on creative projects, including
a brochure for ELY Centre, slide templates for Telia, and an internal communications leaflet for Atria.
2018–2024 A-T Lastenturva
As Online Customer Service Manager & Buyer I handled customers' web orders, customer service, purchasing & graphic design
2025 LAB Institution of Design and Fine Arts
I collaborated on concept and space design for our university’s 2025 Graphic Design thesis exhibition, and led the event’s visual identity—logo, posters, and promotional materials.
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2022 Kåska
As Graphic Design Intern, and later as freelancer, I created versatile visual content according to the briefs & the brand image.
2025 Salon Piita
I developed a comprehensive brand book including a new logo and brand color palette, and designed a new website to replace the previous one.
2022 Minilä
I created the brand look, website and illustrations as a freelance Graphic Designer.
Jonna, Salon Piita
Sara created a refreshed brand identity and website for our company. The process was thoughtful and thorough from start to finish, combining refined visuals with smart, functional solutions we wouldn’t have considered ourselves. The final result is both elegant and highly functional.
Fred, Kåska
Sara is incredible to work with. A talented professional with an eye for detail. Sara makes sure she understands the brief and always delivers on time.
Jenna, Mamamani
Working with Sara was a great experience. She listens carefully and caught my vision right away. I was happy to see many brilliant options that I would have never figured out myself and her talent to find the right colors made my life easier.