Kåska
Meet Kåska, a Finnish company crafting low-alcohol spirits and drinks. My journey with Kåska began in the summer of 2022 when I joined as a Graphic Design Trainee. The collaboration flourished, leading to a continued partnership as a freelance Graphic Designer. Dive into some of my favorite projects for this spirited brand.
Video advertisement for festival
I produced a captivating animated video using Adobe After Effects, strategically showcased on the main screens of the 2022 Kesärauha festival as part of Kåska's promotional campaign.
Photo: Kåska
Cocktail how-to videos
I created a series of enticing cocktail how-to videos for Kåska's social media, utilizing Adobe After Effects. Here, I present two flavorful examples from the collection.
Photos: Kåska
Music: Pixabay
Festival prints on plywood
These plywood prints played a starring role at multiple summer festivals featuring Kåska. From editing the photos to overseeing the printing process, I managed the entire workflow – from preparing the files to placing the orders.
Additionally, I actively participated in and modeled during the photoshoot that captured the images for these distinctive prints.
Original poster photos: Kåska
Sales materials
I crafted product business cards for Kåska, offering swift information about each product and service recommendation. These handy cards are easily distributed to new customers at events. On the left, you can see examples of the business card from both sides.
Additionally, the drinks catalogue/brochure on the right serves as a valuable tool in B2B sales, featuring introductions, descriptions, prices, and a list of distributors on the back.
Point of sales materials
I designed tapings for Kåska's drink tap, enhancing the brand's visibility in a Helsinki bar. These tapings ensure the machine aligns seamlessly with the brand aesthetics.
The cocktail cardboard triangle with a weighted bottom was specifically designed for bar and terrace use, ensuring stability and preventing it from toppling over in windy conditions.
